Pita Pit featured in Nation's Restaurant News

Pita Pit was recently featured in The Nation's Restaurant News in an article titled, "Chains get closer to consumers with integrated social, local mobile platforms."  The article focuses on how social and mobile platforms play a vital role in consumer engagement and interaction. In the article, Nick discusses the different social platforms that are being practiced today and how they should be used to connect with the consumer. Peter focuses on how Pita Pit implemented the Battle of the Pita Pits and accommodated users through mobile and social outlets.  For the entire article click here or begin below.

Chains get closer to consumers with integrated social, local mobile platforms
By: Mark Brandau

The restaurant industry’s social media marketing efforts have come a long way, but the all-important question coming from the corner office remains the same: “Where is the return on investment?” The answer may literally be close at hand given the growing use of the promotional capabilities enabled by millions of phones with GPS chips, according to marketers exploring the trend of “SoLoMo,” or the convergence of social, local and mobile marketing.

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Pita Pit featured in College of William and Mary's The Flat Hat

Pita Pit was recently featured in College of William and Mary's The Flat Hat in an article titled, "Williamsburg Pita Pit Offers Free Pitas After Competition." The article begins with a rousing endorsement from W&M class of ‘14’s Emmy Newcomb who raved about the “melt-y chocolate chip cookie” she received and gave the experience “two thumbs up!” The article discusses how Williamsburg won the “Battle of the Pita Pits” competition. Pita Pit Founder Nelson Lang is quoted several times praising the work of those at the Williamsburg location.  Click here for the entire article or begin below.

Williamsburg Pita Pit Offers Free Pitas After Competition
By: Ariel Cohen

By 6 p.m. Thursday the Williamsburg Pita Pit staff had rolled over 1,000 pitas, and the dinner rush was just starting.

“I waited in line for a little over an hour for a pita, but it was totally worth it,” Emmy Newcomb ’14 said. “They gave out free Pita Pit sunglasses and a melt-y chocolate chip cookie. I’d give the experience two thumbs up!”

Even though Williamsburg is one of the franchise’s smaller locations, students voted online to win the Battle of the Pita Pits competition, resulting in a free day of pitas for all members of the Tribe. The Williamsburg Pita Pit beat out hundreds of Pita Pit locations to win.

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