Tuesday, April 19, 2011

Pita Pit featured in Greenville News

Pita Pit was recently featured in the Greenville News in an article entitled, “Pita Restaurant Concept in Works for Greenville.” After opening a Pita Pit restaurant last year after graduating from Clemson University in 2009, Justin Kopelman is now planning to open his second location in Greenville. The article also discusses the success of Pita Pit’s most recent social media contest, ‘Name That Pita,’ where fans were allowed to be a part of the naming process of the newly introduced, Prime Rib and Provolone Pita. Kopelman discusses the ability to connect personally with fans through social media and get them involved in the creative process. Additionally, Peter Riggs, VP of Corporate Business Unit, discussed the importance of taking customers’ opinions into account and giving them the ultimate say in naming a new menu item. Click here for the full article!

Pita restaurant concept in works for Greenville
BY ANGELIA DAVIS

The owner of the Upstate's first Pita Pit restaurant franchise is working on a plan to open a second one in Greenville. Justin Kopelman, a 2009 Clemson University graduate who opened his first Pita Pit last year on College Avenue in Clemson.

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