Thursday, February 28, 2013

Pita Pit featured in AARP

Pita Pit was recently featured in an article in AARP titled, "Healthy Surprise: Low-Calorie Menus Spur More Profits."  For the entire article click here or begin below.

Healthy Surprise: Low-Calorie Menus Spur More Profits
By: Candy Sagon

“Healthy” doesn’t sell, the restaurant chains said. Low-cal items always tank, the fast-food places whined. Well, guess what? Turns out “healthy” does sell.

A new study finds that fast-food and casual restaurant chains that offer lower-calorie options are seeing higher profits and more customers, while those that don’t, aren’t. Simple as that. Not only are Americans ordering fewer portions of french fries, the study shows, they’re going for smaller main-dish portions and shunning sugary drinks.

Thursday, February 21, 2013

Pita Pit Featured in the Virginia Gazette

Pita Pit was recently featured in the Virginia Gazette in an article titled, "Pita Pit reigns supreme."  The article talks about how Williamsburg’s Pita Pit location won the “Battle Of The Pita Pits” competition. It includes the interesting tidbit that the Williamsburg location is tough to find due to Williamsburg’s sign ordinance. It also includes information about the big celebration party where they’ll be giving away free pitas all day to all customers.  Click here for the entire article or begin below.

Pita Pit reigns supreme
By: Steve Vaughn

WILLIAMSBURG– The Tribe Square Pita Pit reigns supreme.

The local eatery beat every other Pita Pit in the country in a social media contest for the most "likes" on Pita Pit's Facebook page. The Williamsburg franchise, owned by Brandon and Kim Twine, won over a lot of restaurants in much bigger cities.

The final margin was as thin as a pita. Kim Twine said Tuesday that Williamsburg edged Claremont, Calif., by 42 votes.



Thursday, February 14, 2013

Pita Pit is giving away NCAA Final Four Tickets!

Win a trip to the Final Four in Atlanta with airfare, hotel and tickets courtesy of Pita Pit! Beginning February 20th visit your nearest Pita Pit and scan an in-store QR code then register to win. Stop by your location weekly for additional chances to win.


Thursday, February 7, 2013

Pita Pit featured in The New York Times

Pita Pit was recently featured in the New York Times in an article titled, "Lighter Menus Appeal to Diners and Owners." Pita Pit was featured in The New York Times. Jack Riggs, chief executive of Pita Pit USA, discussed how the brand has found ways to highlight existing options on their menus that make a healthier meal, like Pita Pit’s Resolution Solution. Jack explains how their menu adapts to consumers health needs to helps customers who build their pitas better understand how to create a healthy option.  Click here for the entire article or begin below.



Lighter Menus Appeal to Diners and Owners
By: Stephanie Strom

Driven by pressures like consumer demand and looming federal regulations that will require them to post calorie counts on menus, restaurant chains around the country are adding more nutritious choices and shrinking portion sizes.


The smaller portions, which are not necessarily cheaper, are the first step toward reversing the practice of piling more food on a plate than anyone needs in a single meal, a trend that began nearly three decades ago. Besides making a contribution to customers’ health, restaurant owners are finding that the move is paying off financially.

Friday, February 1, 2013

Pita Pit featured in University of Rochester's Campus Times

Pita Pit was recently featured in the University of Rochester's Campus Times in an article titled, "National Pita contest underway, Rochester ranks top 8."  The article talks about the Rochester location making it to the final 8 in the “Battle of the Pita Pit” competition. It goes on to explain how the Penningtons decided to join Pita Pit as franchisees and why University of Rochester students love Pita Pit. The article also includes a UR student and Pita Pit enthusiast who offers up this choice quote: “I find myself asking at the typical burger joint, ‘What’s in today’s mystery meat, a shark or something?’” junior and Pita Pit regular Boris Borovcanin said. “With Pita Pit though, it’s apples and oranges. They respect the cookery.”  Click here for the entire article or begin below.

National Pita contest underway, Rochester ranks top 8
By: Matt Lerner

Once again, Rochester has proven itself a city of national repute. To a list of accolades that includes nineteenth most romantic city, sixth most livable city, and third best place to raise a family, add front runner for best Pita Pit in the country.

The Pita Pit restaurant at 1100 Jefferson Road in Henrietta is among the final eight in the first annual Battle of the Pita Pits, a Facebook contest between the company’s many locations, which number over 300 nationwide.

(Read More)